DIGITAL MARKETING MANAGER (Liège)

  • Belgium
  • LIEGE
  • Marketing

THE SCOPE

 


GAMING1 is a betting and gaming company specialized in the development of casino, sports betting and land based as well as online betting and casino platforms. We offer B2C and B2B solutions. We are market leaders in Belgium, active in more than 10 countries and our ambition is to join the world's top 5.

 

The Marketing department is looking for a Digital Marketing Manager to join their team. This is a unique opportunity to join a growing department in a newly created function.

As Digital Marketing Manager, you are capable of seeing things in a holistic picture and ensure operational execution. You aim to improve the visibility of the brands on the web. Your various tasks allow you to generate traffic, satisfy customers. Your role is to design and animate the brand's communication on the web while respecting the strategy and policy of the company.

You will be responsible for analyses of results on a weekly basis at all G1 brands maintaining communication with PPC agency and communicating needs for PPC with other internal departments (predominantly Sportsbook, GTM, BI).

You will manage planning and proposal for Display campaigns and adjustments in planning for all relevant G1 brands.

You help to manage media formats production and coordination of Advertising needs for digital channels from GTM department. You coordinate digital marketing projects, and media tools.

 

 

 

  • Bachelor / Master in Marketing or equivalent working experience
  • At least 3 years in iGaming 
  • Project management oriented
  • Knowledge of Performance Marketing, experience in managing Google Ads, Social Media Ads and Advertising Networks.
  • Understanding of Acquisition Customer Journeys and relevancy of all touch points from media to Landing Page
  • Knowledge of Affiliate Marketing and SEO high level principles.
  • Strong knowledge of Google Analytics.
  • Experience with media serving platforms like Bannerflow.
  • Attention to detail, Ability to Focus on key priority and ensure things get done.
  • Strong communicator and facilitator of relationships with Digital Agencies.
  • Ability to see different dimensions of Digital Marketing in overall perspective.

Apply for DIGITAL MARKETING MANAGER (Liège)

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